| The McRib is a very curious sandwich. The mere mention of McRib, in conversation or when heard in any number of “THE MCRIB IS BACK!!!” commercials brings forth some sort of weird, unfounded glee.Which is weird, considering it’s really just a gross rib-shaped pork patty slathered in… delicious… BBQ sauce… with pickles and onions on a hogie style bun OH GOD I NEED ONE RIGHT NOW!
Fortunately, for those of us who desire the McRib and it’s crack-like qualities. There’s the McRib Locator, an rather ingenious use of Google Maps created by some guy who just seems to love McRibs. |
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That in and of itself is pretty amazing, but for me what makes the McRib mostly interesting is just what was said earlier; it evokes this weird sort of interest every time I hear about it. And oddly enough, it’s probably because they keep “getting rid of it” and then “bringing it back” for a promotional period every so often. According to the McRib’s wikipedia page (what?), it’s all been just a huge marketing ploy. At some point in time, the bigwig mucketymucks at McD Corp. realized that the McRib sells at its very best when it’s not a regular part of the menu, so they launch stupid ad campaigns and fake “SAVE THE MCRIB” petitions on websites that seem to change every year or so. The current incarnation of the online home for the McRib (http://www.mcrib.com – this single menu item even has its own website) features a ridiculous DJ that sings to you about how good the McRib is and provides a bunch of links to songs about the McRib on Pandora, a rather cheap cross promotion.
But I digress, McRibs remain awesome, so get out there and find a McRib, enjoy it, and revel in its unique position as the sandwich version of a stepchild that never quite fit in, but was pretty popular for a little while every time he showed up to a party.
I love the McRib. Let’s get one before New Years…
I used to love the McRib, but something tells me i wont like it anymore. I don’t see it advertised at the McD’s near my office though. is it only certain locations?
I really liked this post. Can I copy it to my site?
Thanks in advance.
Sincerely, Timur.
Have at it Timur.
As for the McRib’s location, Mike, I’d say use the locator. I checked it when I was writing the post and there were some in the Baltimore area. Unfortunately it looks like the entries expire after 20 days or so so I guess either wait until someone else gets one or break out the phone book.